Home / Case Studies / Negative Feedback | UK
UKAccount ManagementMay 2025Resolved

Negative Feedback | UK

A real Amazon UK marketplace account management case where 3 negative feedback items dropped seller rating from 100% to 82%. ODR was at risk of crossing the performance notification threshold. Correct root-cause framing and a focused resolution path delivered this outcome: 2 feedbacks removed by Ama...

2 Removed
Feedback Removed
FBA feedback cleared
98%
Seller Rating
Rating restored
ODR Protected
Account Health
Risk reduced
Resolved
Case Status
Buyer issue handled
Case Snapshot

The Facts

Marketplace
UK
Issue
Negative Feedback | UK
Service Type
Account Management
Filed By
Dastan Traders — Amazon Authorised Partner
Outcome
2 feedbacks removed by Amazon. Third resolved through buyer communication. Rating restored to 98%.
Challenge › Approach › Result

How It Was Resolved

Stage 01 Challenge
01 — The Challenge
  • Problem identified: 3 negative feedback items dropped seller rating from 100% to 82%. ODR was at risk of crossing the performance notification threshold.
  • Seller needed a clear root-cause review before submitting another request to Amazon.
  • The issue was affecting visibility, account confidence, and business continuity.
Stage 02 Approach
02 — Our Approach
  • Audit and root cause: Reviewed each piece of feedback. Identified 2 as FBA-related and submitted removal requests. Drafted professional response to third through buyer messaging.
  • We framed the issue correctly before contacting Amazon support.
  • We submitted the case with direct evidence, issue context, and corrective action.
Stage 03 Result
03 — The Result
  • Final outcome: 2 feedbacks removed by Amazon. Third resolved through buyer communication. Rating restored to 98%.
  • The case was resolved without unnecessary trial-and-error escalation.
  • Seller could move forward with restored account/listing confidence.
Documented Proof

Before & After

Before
Seller Central screenshot / case proof
Problem stage
3 negative feedback items dropped seller rating from 100% to 82%. ODR was at risk of crossing the performance notification threshold.
After
Seller Central screenshot / case proof
Resolved stage
2 feedbacks removed by Amazon. Third resolved through buyer communication. Rating restored to 98%.
DCase Log Summary

This case was handled by reviewing the Amazon issue context, identifying the most likely root cause, and submitting a focused resolution path instead of repeating generic support requests.

Marketplace: UK · Service: Account Management · Date: May 2025
Why Sellers Trust Us

Verified Track Record

Amazon Authorised
Partner
UK & US verified Authorised Partner
6+ Years
Managing Amazon accounts across US, UK & EU
5,200+
Amazon cases resolved for sellers worldwide
This case was closed as resolved. The seller received a clear outcome and could continue moving forward.
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