Amazon PPC Management
Most Amazon sellers running PPC at 60 percent ACoS have the same problem: broad match campaigns spending on irrelevant searches and no negative keyword list. We have fixed this problem on hundreds of accounts. The first thing we do is download your Search Term...
Three places sellers get stuck
These issues can delay progress for days or weeks. We diagnose them early and handle the right route.
Wasted ad spend
Broad campaigns and weak search term control can burn budget without profitable orders.
Wrong campaign structure
Campaigns need clear separation by match type, intent, product, and target ACoS.
No weekly optimization
PPC needs continuous bid changes, negatives, and search term expansion to stay profitable.
Everything handled properly
Not a checklist of buzzwords. These are the actual moving parts we handle for this service.
Campaign setup
We handle campaign setup as part of the amazon ppc management process and verify the result before handover.
Keyword bids
We handle keyword bids as part of the amazon ppc management process and verify the result before handover.
ACoS optimization
We handle acos optimization as part of the amazon ppc management process and verify the result before handover.
Negative keywords
We handle negative keywords as part of the amazon ppc management process and verify the result before handover.
Weekly reporting
We handle weekly reporting as part of the amazon ppc management process and verify the result before handover.
A four-step process, no surprises
Account Audit
We pull every campaign, ad group, and keyword. We look at spend, impressions, clicks, orders, and ACoS over the last 90 days. Most accounts have 20 to 40 percent wasted spend on the first audit.
Negative Keyword Build
We build a negative keyword list from your Search Term Report. Every search query that spent money without a single conversion gets blocked. This alone usually reduces ACoS by 15 to 20 percent.
Campaign Restructure
We organize campaigns by match type and intent. Exact match for proven converters. Auto campaigns on low bids for discovery. We kill campaigns that have never converted regardless of impression volume.
Weekly Optimization
Every week we review performance data, adjust bids on keywords that are over or under target, expand winning search terms to exact match, and update the negative list. You get a monthly report with the numbers.
Results we've delivered
We manage PPC across USA, UK, UAE, Germany, Saudi Arabia, and Australia. Each marketplace has different cost-per-click benchmarks and buyer behavior. What works in USA does not always translate to UK. We adapt strategy per marketplace rather than copying the same campaign structure everywhere.
A separate listing-removal case resolved same-day — 122 FBA units protected, zero policy strikes.
Read the case study →Before you ask
It depends on your margin. The target ACoS should be below your profit margin percentage, ideally 50 to 70 percent of your margin. If your product margin is 30 percent after Amazon fees and cost of goods, your target ACoS is around 15 to 20 percent. We calculate your specific target on the first call.
Yes. Sponsored Products is usually the priority for new clients because it drives the most direct sales. Once Sponsored Products is optimized, we layer in Sponsored Brands for brand awareness and Sponsored Display for retargeting. Most accounts benefit most from fixing Sponsored Products first.
We work with accounts spending from $500 per month upwards. Below that, the economics of professional management do not make sense for the client. We are honest about that.